Munsingwear
Creating a modern presence - brand images strategy of an old label "Munsingwear".
-Redesigning visual identity-
BRAND DESIGN-Branding, ADVERTISING & PROMOTIONS-Sales literature, Copywriting & proof reading, Sales literature, Photographic art direction, PRINT COMMUNICATIONS-Direct mail, Poster, Brochure Design, Print management,WEBSITE DESIGN & DEVELOPMENT- website, Short films, SIGNAGE DESIGN & DISPLAYS -- in short, a lockstep movement to widely and consistently promote a brand concept that includes not only golf wear, but also the bland's humanistic philosophy of the new generation's and way of thinking.
*1990-2011 media : TV commercial, short movie / advertisment : magazine / sales promotion : brochure, sales tools, poster / event : opening ceremony at the store, sales campain
☝DESCENTE Co.,LTD. / PL, CD : Masanori Hiroshima (Macom Planning co., Ltd) AD/GD : Umico takahashi (Macom Planning co., Ltd) Photographer : Masaki Oda HM : Yasuko Taguchi(AQUARIUS) Sydney,AUSTRALIA ST : Kyoko (L'OPELA) Co-odinator : Takako Crispin, Jenna, Atsushi (TJ PRODUCTION) Sydney,AUSTRALIA Location : Gold Cost, Australia Model: Caroline Pennry (vivian's)Sydney,AUSTRALIA
PRINT COMMUNICATIONS:
BROCHURE DESIGN
2010 FALL-WINTER COLLECTION
24 PAGES :MUNSINGWEAR
MODEL:
8 PAGES : DEUXSTYLE
MODEL:
PHOTOGRAPHER : ROB WALBERS
PROMOTIONAL DESIGN:
POSTER OF THE EVENT
Munsingwear Open
KSB Cup 2004 Tournament
COLLATERAL: Direct Mail
INVITATION CARD OF THE EVENT OF MUNSINGWEAR 50TH ANNIVERSALY 2004
Material : Stainrless sreel Plate / Silk Screen Printting
with Paper Holder
BRANDING:
DEBUT INFORMATION CARD OF
MUNSINGWEAR CORAB WITH DESNY SPORTS
2009 SPRING SUMMER COLLECTION
PRINT COMMUNICATIONS:
BROCHURE DESIGN
36 PAGES
Golfer : AZUMA YANO (DESCENTE)
PHOTOGRAPHER :
TOSHIMITSU WADA (B SPORTS)
©AZUMA YANO (JPGA)
PRINT COMMUNICATIONS:
BROCHURE DESIGN
1989SPRING-SUMMER COLLECTION
24 PAGES
Model : CAMERON DIAS (CHADWIC)
Caroline Pennely (Vivien's Sydney)
PHOTOGRAPHER : MASAKI ODA
Location : Gold Cost, AUSTRALIA
Co-ordinator : Takako Crispin, Jenna
(TJ Production Sydney)
©CAMELON DIAS
PRINT COMMUNICATIONS:
BROCHURE DESIGN
Men's and Ladies' Style Book
1990-2010 Collection
2005 Spring-Summer Collection Location : Sydney, AUSTRALIA Stylebook / 36 pages
1995 Spring-Summer Collection Golfer : David Toms Location : Kansas City, Kansas U.S.A Men's Stylebook / 24 pages
1996 Spring-Summer Collection Location : Cairns, AUSTRALIA
2005 Spring-Summer Collection Location : Sydney, AUSTRALIA Stylebook / 36 pages
